Tuesday 3 December 2013

Mobilink introduces ‘Drama Channel’ to offer audio dramas for its customers

Mobilink introduces ‘Drama Channel’ to offer audio dramas for its customers. The dramas will feature Pakistan’s renowned celebrities and artists.Mobilink has introduced ‘Drama Channel’ service specially designed to play featured dramas for mobile users over IVR. Unlike other services that stream TV drama content Mobilink Drama channel hosts exclusively recorded content for mobile customers which is accessible on IVR.

Kamran Moeen, Head of VAS said, “Mobilink’s Drama Channel is another step to complement our strategy of bringing exclusive content to our customer’s palm. This infotainment platform adds to the bouquet of voice and data services that makes Mobilink the favorite cellular network of Pakistan.’’

The audio dramas on the ‘Drama Channel’ offer gripping stories featuring famous artists from Pakistan’s entertainment industry. Dramas are based on rich and exciting stories and famous literature related to youth, social issues, suspense and much more. Every week new episodes are aired on the channel and users are notified accordingly. Users also have the option to browse and bookmark episodes according to their requirement. Additionally users can also listen to soundtrack of the Drama, participate in polls and much more!

Users can access the portal by dialing 7676 for Rs. 0.20/ + tax with a subscription charge of Rs.0.50+T/Day.

ABOUT Mobilink:
Mobilink is Pakistan’s leading provider of voice and data services. With over 37 million subscribers, Mobilink maintains market leadership with coverage in over 20,000 cities, towns and villages across Pakistan. Mobilink continues to innovate through cutting-edge, state of the art technology, a portfolio of Mobile Financial Services, strongest brands, the largest portfolio of value added services, as well as the country’s largest network with over 9,000 cell sites. The company also has the largest distribution and call center network that enables it to offer wider accessibility and quality customer services across Pakistan.

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